Off-White "Virgil Abloh" Nike & Jordan Sneakers

Nike Off-White Collaboration with Virgil Abloh

The collaboration with Virgil Abloh is one of the most successful collaborations in the history of Nike. The founder of the off-white label has been designing shoe collections for Nike on a regular basis since 2016. They have triggered a real hype in the fashion world that continues to this day. The releases of new off-white sneakers are impatiently awaited by people all over the world long in advance. Individual models were sold out as soon as they appeared and are now being auctioned off by collectors at top prices.

How Virgil Abloh came to Nike

After completing his studies in architecture and civil engineering, the then 26-year-old certainly never imagined that he would one day design one of the hottest sneaker editions in the world. But maybe he did, because as a teenager he had already designed shoes together with his friends and sent the designs to Nike.

After graduating in 2006, he met Kanye West, for whom he initially worked for a while. An internship at the luxury label Fendi followed in 2009. Even then he was already passionate about fashion, but he first worked as creative director for various artists, including Kanye and Jay-Z.

In 2013 Abloh then founded the label Off-White. Even though the main focus was on fashion, the label was intended to function as a platform for various creative projects, combining art, music and fashion. The name Off-White stands for Abloh's preferred colour range between white and grey. The collaboration with Nike began in October 2016, and he was finally able to fulfill his lifelong dream of designing shoes for Nike.

The Ten

In 2017,The Ten was the first collection to emerge from the collaboration with Nike. Abloh was commissioned by Nike to completely reinterpret ten classic Nike silhouettes. The Ten collection is divided into two parts, both parts differ in their aesthetics, with the theme of "deconstruction" running like a red thread through the entire collection.

The first half of the collection is entitled "Revealing" and consists of new interpretations of the Air Jordan 1, Air Max 90, Blazer, Air Presto and Air VaporMax models. All shoes in this series are characterized by a deconstructed design.

The second half is entitled "Ghosting" and consists of reinterpretations of the Zoom Fly SP, Converse Chuck Taylor, Air Force 1 Low, Air Max 97 and React Hyperdunk models. This series is characterized by the use of transparent upper materials.

This collection is one of Nike's most successful limited special editions. The campaign for the shoes was co-designed by stars like Kim Jones, Naomi Campell, A$AP Rocky and Drake.

The designs of The Ten are unique, Abloh has succeeded in deconstructing Nike classics and reassembling the individual elements of the shoes to create something completely new, while retaining the original idea of each model.

In 2018 more Colorways of this successful sneaker series were released and also for 2019 a blue Air Force 1 is already announced, which is planned for Abloh's exhibition at the "Museum of Contemporary Art" in Chicago.

Buy Nike Off-White Limited Edition Sneakers

Shortly after their release date many models were already sold out. Nevertheless it is of course possible to buy the Off-White Limited Edition Sneakers online. They are available in selected shops, which you can also find in our sneaker search engine. You probably won't find a pair of the coveted sneakers at a cheap price, but if you order fast enough and in time, you will at least get them at the introductory price.